Drover Beef celebrates the enduring legacy of Texas ranchers - The men and women who have shaped the state's agricultural success
The name "Drover" pays homage to the drovers who guided cattle to market, contributing to the state's prominence in the cattle industry. The brand embodies the passion, skill, and hard work that have been passed down through generations.
ContactFrom pasture to plate, our commitment to quality is at the heart of everything we do.
With Drover Beef, we bring the taste of tradition to families and restaurants across Texas and beyond.
ContactPremium cuts, superior marbling, exceptional flavor.
Rowena Packaging's Drover Beef brand is a testament to the company's dedication to sustainable and responsible practices. With a focus on premium cuts, superior marbling, and exceptional flavor, Drover Beef is raised in the wide-open pastures of Texas, where cattle thrive on a natural diet.
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Texas Tradition
At Drover Beef, we honor the deep-rooted ranching heritage of Texas, where hard work, integrity, and a commitment to quality define every cut of beef. Our partnership with Rowena Packing strengthens this tradition, bringing a local, Texas-based approach to premium beef processing.
Founded in West Texas, Rowena Packing operates a USDA-FSIS inspected, 40,000-square-foot facility, ensuring every step of the packing and fabrication process meets the highest standards of quality and food safety. Their focus on sustainability, humane harvesting, and innovation aligns with our mission to provide beef that’s not only exceptional in taste but also responsibly produced.
By keeping operations local, Rowena Packing supports Texas ranchers, reduces transportation impact, and maintains the integrity of beef from pasture to plate—a true Texas tradition that we’re proud to stand behind.
Rowena Packing